Carlsberg uses song by The Sheer in worldwide campaign
‘Over the last couple of years have invested a lot of time and effort in our international sync agency network’ says Pennies From Heaven music publisher Wim Kwakman. ‘And looking at the increasing demand for songs from our catalogue it is paying off’. Of course it is our aim to continue our success and increase our number of placements and further build our catalogue of syncable tracks’
In the US for example, Pennies From Heaven recently placed a song by rock band The Girls was places in a Toyato commercial. A Baskerville song was used for a worldwide campaign of computer brand Lenovo. And Sears Department Stores used ‘Love Trip’ by female singer Kris Berry in worldwide commercials.